Drip drip content consumption
If you're like many people today, you take in content in increasingly small chunks. And our scarce amount of attention is exacerbated by an unprecedented amount of information available in the world today (there is even an academic field of study for this phenomenon). So we take things one drip at a time...drip...drip...drip.
Why the What Matters Now blog
I find myself in the middle of this drip drip drip culture. I'd love to curl up with a good book, but that rarely happens.So when What Matters Now came out in December 2009, I found myself intimidated by the fire hose of powerful ideas packed within.
It sat on my desk for several months. Until I realized - it's just in the wrong format for people like me! I don't want a book sitting on my desk, or a PDF on my desktop - I needed What Matters Now in a bite-sized format. A blog format.
So this is what the What Matters Now Blog is — one powerful idea at at time, spaced a couple days apart.
You can subscribe via email, RSS, even Twitter.
I hope this gives you some time to reflect on on the richness of the ideas within.
What Matters Now
What Matters Now is a popular eBook conceived by Seth Godin (who is the man, by the way). Edited by Ishita Gupta. More than seventy big thinkers contributed, from Tom Peters to Tim O'Reilly to Dave Ramsey. You can find out more about it here or here.You can also download a PDF copy, purchase the print edition, or view the Scribd or wePapers versions.
Hope you enjoy,
- Dave Raley
About Dave
I live and work just outside Seattle, Washington. I'm passionate about nonprofits and marketing, and have the blessing to be able spend every day doing making a difference in the lives of people around the world.If you'd like to get to know me better, I blog and tweet.
Hi Dave
ReplyDeleteCouldn't agree more. I read What Matters Now and was totally moved by it. Seth has that ability and argues that we all do if we'll do what we're passionate about. That's why I started Sales Rescue Team. It is why I'm doing what I can to kickstart the small biz economy. My suggestion is that we solicit others to do what Seth had on one of the last pages -- contribute your own concept and passion -- in one page, with one word or term. I've been working on my own for a month: Other-Centric.